As winter approaches, pharmacies are preparing for the busiest period of the year. Seasonal pressures such as flu and COVID-19 vaccinations, higher patient demand, and the ongoing shift of clinical services from GPs to community pharmacies all require planning, resilience, and the right tools. At the same time, the sector is also reflecting on lessons learnt from 2025 and considering how technology and automation will shape the future of pharmacy in 2026.
In this issue:
For community pharmacies, this season marks the beginning of the busiest stretch of the year. With flu vaccinations, COVID-19 boosters, and a seasonal rise in prescription volumes, teams are under pressure to balance dispensing, clinical services, and growing demands for patient communication. The right workflows and digital tools can make the difference between feeling constantly behind and staying confidently in control.
Best Practice for Managing Seasonal Spikes
2025 is proving to be a defining year for community pharmacy. With NHS priorities continuing to shift more frontline services into pharmacy settings, teams have stepped up once again, delivering vital care under increasingly difficult circumstances.
Expand Clinical Services
From vaccinations to structured medication reviews, pharmacies are now a central pillar of primary care. This has reduced pressure on GPs and increased access for patients, but it has also demanded more from pharmacy teams in terms of time, compliance, and capacity.
Digital Acceleration
Digital tools have moved from being add-ons to becoming the backbone of pharmacy operations. From appointment scheduling and vaccination services to repeat prescription management and patient communication, technology now underpins how pharmacies deliver care day to day. The NHS’s digital transformation agenda reinforces this need, highlighting the importance of systems that not only digitise tasks but also connect seamlessly across patient pathways. (NHS, 2025)
Workforce Pressures Intensify
There remains a shortage of pharmacists and trained staff working in community settings, with persistent concerns around workload, recruitment, and retention. With demand rising, many pharmacies are seeking smarter ways to share tasks, streamline admin, and make the best use of available resources.
Medicine Supply Challenges
Medicine shortages have become a daily reality in 2025, with wide-reaching consequences for both patients and pharmacy teams. Recent surveys highlight the scale of the problem: 95% of pharmacy staff said patients are still being inconvenienced by ongoing shortages, while 86% of pharmacy owners reported patients having to visit multiple pharmacies to find their medicines. Alarmingly, 73% of staff believe shortages are putting patient health at risk. (Community Pharmacy England, 2025).
Sector-Wide Strain and Closures
Financial and operational pressures continued to take their toll. Many pharmacies have reduced services, and some have closed entirely. The impact has been felt most sharply in rural and underserved communities, creating so-called “pharmacy deserts” where access to care is significantly reduced.
Innovation Builds Resilience
Amid these pressures, it’s clear that pharmacies investing in digital foundations and redesigning their workflows are better positioned to manage demand. Structured dispensing processes, digital consultation tools, and patient engagement platforms give teams more control over capacity, help reduce administrative burden, and strengthen patient relationships.
One example is Bainbridge Pharmacy, who made the switch to Positive Solutions after experiencing limitations with an alternative PMR provider. Since moving, they’ve benefited from smarter workflows and stronger support, showing how the right technology partner can make a tangible difference in a demanding environment.
Looking Ahead
Reflecting on 2025 so far, one lesson stands out: pharmacies that invested in smarter, connected systems have not only coped better with the pressure but also built stronger foundations for the future.
🔗Ready for 2026? Now is the time to strengthen your foundations. With smarter workflows, integrated consultations, and connected patient engagement, your pharmacy can reduce pressure, build resilience, and deliver better outcomes. Book your demo today and see what’s possible.
Digital transformation in pharmacy isn’t slowing down; if anything, it will accelerate in 2026. For community pharmacies, the challenge is clear: adopt smarter systems that reduce pressure today while laying foundations for tomorrow. Based on what we’re seeing across the sector, here are four trends that will shape the year ahead.
Future Proofing for 2026 and Beyond
The pace of change is only accelerating. Pharmacies that embrace automation, integration, personalised engagement, and data-driven insights will not only cope with pressure but thrive as central players in the healthcare system.
At Positive Solutions, we’re building for this future, whether through interchangeable workflows like Batch Assemble and Scan to Assemble, clinical platforms such as HxConsult, patient engagement via MyHealthHub, or the continued evolution of Analyst at the core. Together, these connected solutions provide a stronger foundation for both today’s challenges and tomorrow’s opportunities.
🔗 Want to explore what these trends could mean for your pharmacy? Talk to us today, and let’s prepare for 2026 together.
This autumn, we had the pleasure of meeting hundreds of pharmacy and care professionals at both the Care Show Birmingham and the Pharmacy Show. The conversations were insightful, forward-thinking, and focused on one shared priority: how to deliver safe, efficient care with the resources available, without adding pressure to already busy teams.
Care Show Birmingham 2025
At the Care Show, we spoke with care providers who are actively looking for digital tools that support safer medication administration while remaining practical for everyday use.
Our discussions highlighted exactly why HxCare is resonating so strongly:
The response at the show reaffirmed the sector’s readiness for digital transformation, as long as it is practical, supportive, and shaped by care teams themselves. We’re excited to continue working collaboratively with providers who share that vision.
đź”— Interested in exploring HxCare further? Book a conversation.
Pharmacy Show 2025
At the Pharmacy Show, pharmacy leaders and teams were focused on building resilience ahead of the winter peak and continued expansion of clinical services.
Key areas that resonated strongly this year included:
The conversations were focused, honest, and forward-looking, and it was clear that pharmacies who are investing in integrated systems today are the ones building sustainable, high-quality services for tomorrow.
🔗 Didn’t get a chance to stop by? We’d be happy to share what’s possible. Book a demo.
Finally, we’d like to extend a very warm welcome to all new pharmacies and care providers who have joined Positive Solutions in recent months. We’re delighted to support you as part of our growing community and look forward to working together to deliver smarter, safer, and more efficient healthcare.
If you’re looking to save time, improve services, or plan ahead, we’re here to help. Get in touch today to see how Positive Solutions can support your pharmacy or care setting, now and in the future.