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Positive Solutions Announces New Partnership With Superdrug

Written by test | May 19, 2025 12:34:33 PM

Positive Solutions, the leading provider of pharmacy technology solutions, is thrilled to announce that Superdrug, one of the UK's largest beauty and health retailers, has selected Positive Solutions as their new pharmacy technology partner. This partnership marks a significant shift for Superdrug, who had been with their previous supplier for over 22 years. 

Superdrug’s decision to choose Positive Solutions comes as part of their commitment to enhancing the efficiency and service quality of their pharmacy operations. The rollout was completed across the main estate between July and November last year, with their digital hub added in January—all successfully completed exactly as planned. The move is already delivering substantial improvements across their 183 pharmacy stores. Notably, the new system is expected to save up to 45 hours each week for each store by streamlining processes and enhancing workflow.

At the heart of the solution is Analyst PMR, but Superdrug has chosen to invest in the full technology suite, including mobile scanning apps and the innovative Hx ecosystem. These technologies enable the reorganisation of dispensing workflows, freeing pharmacists to focus more on patient care and automating previously manual and laborious tasks. Cloud-based Hx technology adds another dimension around anytime-anywhere services delivery, live productivity and reporting on daily operations.

Steve Russell, Chief Commercial Officer at Positive Solutions, said: “After a rigorous process, Superdrug selected our technology on the basis of what it offered above every other system available, and we are delighted with their choice. Partnering with Superdrug, we aim to deliver cutting-edge solutions that will significantly enhance their in-store efficiency and improve overall service delivery to their patients. Early signs are extremely positive, as store teams get their hands on the tech and start to unlock all the benefits of using it. We look forward to a long and successful relationship for many years to come.”

Craig Watt, Pharmacy Director at Superdrug, added, “Our collaboration with Positive Solutions reinforces our continued commitment to investing in the pharmacy side of the business to deliver the best possible outcomes for both our customers and our teams. It’s an exciting time for our customers who should greatly benefit from the new systems and processes we are now putting in place, with Positive Solutions’ support.” 

The collaboration with Positive Solutions reinforces Superdrug’s commitment to investing in technology to deliver the best possible outcomes for both their customers and their teams.